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Joiner Cummings

Worton Grange Branding and Brochures

  • Artwork
  • Branding
  • Brochures & Catalogues
  • Creative
  • Design
  • Logo Design
  • Photography
  • Print Production
  • Project Management
brief

Joiner Cummings had a single property investment – Worton Grange – that included both industrial and office property so potentially appealed to separate markets, but ideally their client wanted the two properties sold as a whole unit. We were tasked with creating a brand that would stretch across both industry sectors providing the investment with brand unity and then create two brochures that presented both equally.

solutions

The key to the brand was to keep things simple and that the best way to meet the brief was to split the marketing into two separate brochures. A generic logo design that had different variations for each investment translated very well through the design of the documents.

Also it was decided to give this M4 business estate an even more impressive feel by producing case bound documents that could be presented individually or combined in a quality slip case.

High quality digital printing was used to allow such a high end document to be created within budget.

result

The end product was professional, sophisticated and it was agreed by our client and their’s that it raised the game of the estate in the market. The investment was successfully sold for above the asking price.

 

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