Luxury. History. Cornwall. An evocative brand was required to represent the £40M restoration of one of Britain’s most iconic heritage buildings. We created this brand and all supporting material to exacting creative detail for the hotel and restaurant.

Interstate Hotels & Resorts is the international division of Aimbridge Hospitality, the largest White Label Operator with over 1,500 hotels across 20 countries.  Interstate is the leading manager of hotels, resorts and conference centres and a preferred operator of all major franchised lodging brands throughout the UK, Continental Europe, Russia & CIS.

Nestled in the heart of Cornwall, The Bodmin Jail Hotel is a remarkable boutique hotel offering a captivating journey through time. Originally an 18th-century prison, this historic building has been lovingly transformed into a haven of luxury and charm.